trade shows

MARKETING MATTERS: THE POWER OF PROMOTIONAL PRODUCTS IN MARKETING

 
Tips and tricks for business marketing success
 
By Rama Beerfas
 
March 3, 2012 (San Diego’s East County) –  Marketing is any activity that furthers the cause of your business. Pretty much everything you do in business is either impacted by your marketing actions and/or has an impact on them.

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MARKETING MATTERS: QUALIFYING YOUR EXHIBIT VISITORS

 

TIPS AND TRICKS FOR MARKETING SUCCESS

 

By Rama Beerfas

 

January 1, 2011 (San Diego’s East County) – We’ve identified the three components of a successful trade show marketing plan:


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Support community news in the public interest! As nonprofit news, we rely on donations from the public to fund our reporting -- not special interests. Please donate to sustain East County Magazine's local reporting and/or wildfire alerts at https://www.eastcountymedia.org/donate to help us keep people safe and informed across our region.

MARKETING MATTERS: THE #1 REASON BUSINESSES DON'T BENEFIT FROM EXHIBITING AT TRADE SHOWS

 

Tips and Tricks for Business Success and Growth

By Rama Beerfas

 

November 1, 2010 (San Diego’s East County) – It’s a sad, sad story and one that I have heard many times: A company spends anywhere from a few hundred dollars for a local tabletop show to tens of thousands of dollars for a national trade show and ends up with little or nothing to show for it – not even a breakeven on expenses.


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