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November 30, 2015 (La Mesa)--Blo Blow Dry Bar announces East County San Diego’s first blowout and beauty bar. Blo La Mesa is hosting its grand opening December 8th, 2015 from 5:30 p.m. to 6:30 p.m. at 8806 Grossmont Boulevard with a ribbon cutting at 6 p.m.
Blo Blow Dry Bar offers a modern twist on traditional hair salons with a “no cuts, no color” concept for East County’s beauty scene. The grand opening will showcase Blo La Mesa’s hair styling, makeup and manicure services. At just 21 years old, owner Shelby Wilson invites guests to make themselves feel at homewhile they get tressed to impress.
Blo guests can choose from a variety of hairstyles from Blo’s signature hair menu, including Holly Would (big, bouncy curls), Pillow Talk (beachy waves), Executive Sweet (sleek and straight) and more. Blo La Mesa will be offering $25 blowouts during its grand opening weekend December 11th-13th, 2015.
“This has been a dream come true for our family,” explains Wilson, franchise owner of Blo La Mesa and licensed makeup artist, “My mom and I fell in love with the blow dry bar concept and felt passionate about bringing it to our hometown of La Mesa.”
Vanessa Yakobson, one of the owners of Blo Blow Dry Bar, says, “We are tickled pink to be expanding in Southern California with the La Mesa location, and so pleased to welcome Shelby and her mother to Blo’s growing family of Franchise Partners. The blow dry bar category is one of the fastest growing in the beauty space and as a category leader, Blo is thrilled to offer this service to the women of East County.”
In celebration of its grand opening, Blo La Mesa will donate a portion of its proceeds every Wednesday during December to SPRITES of East County, a mother-daughter based non-profit that supports philanthropic causes in the community and teaches teens the value of volunteering in their community, while building strong relationships with others.
Blo La Mesa’s Grand Opening Weekend is set for December 11th-13th at 8806 Grossmont Boulevard, La Mesa, CA 91942. Click here to book a $25 blo out during Blo La Mesa Grand Opening Weekend. For additional details on the Blo La Mesa grand opening call 619-825- 7980 or email blolamesa@blomedry.com.
In addition to blowouts from Blo’s signature menu for $40, Blo La Mesa also offers nail services starting at $20 and makeup services starting at $30.
Blo is North America’s Original Blow Dry Bar. No cuts, no color: Just wash, blo, go. Guests choose from seven signature styles featured in the Blo Hair Menu, from the razor-straight “Executive Sweet” to the runway-inspired “Pillow Talk”. Blo has reinvented hair care and has grown into the largest blow dry bar franchise in the world with 65+ locations. The chain plans to continue expansion in the United States, Canada, Asia and Europe.
Blo Blow Dry Bar offers beauty services seven days a week. Walk-ins are accepted and online reservations are available for those pressed for time at blomedry.com or via the app (available for iOS or Android).
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